Thursday
May 16
10.00-11.30

Promotion in Architecture

Architecture comprises several disciplines and methods, so it is fairly difficult to communicate to a lay person. Yet in order to fulfill its mission of designing and bringing into life our built habitats, it needs to lead a permanent conversation with its many stakeholders as well as within its professional community.

Digital media platforms have multiplied recently, and so have trade events, be it for educational or commercial purposes. As BIG SEE is extending its international reach, we are aiming to improve conversations between architects themselves and with both their many partners as well as the general public.

International panel of curators and editors will explore ways to make these conversations more productive, and thus architecture more successful and communities better served.