Fercera showroom

Ercera, a new brand from Elektro-Prelog and Ascomm, introduces a sophisticated showroom that blends innovation and quality. The space showcases leading brands such as Jung, Kinnarps, Mennekes, Sonos, and others, providing visitors with a unique and immersive experience. Key to the design is modular furniture and adaptable systems, enabling effortless reconfiguration of the space. A standout feature is the movable panel created in collaboration with Graffiti na Gradele and Chez 186, adding an artistic touch to the showroom.

The space adopts a gallery concept, emphasizing clarity and treating each product as a work of art. Neutral tones and strategic lighting highlight the displays, which are organized into zones that reflect the identity of each brand while maintaining a cohesive overall aesthetic.

Interactivity is a central theme, with integrated management systems offering control over lighting and curtains. Beyond its function as a showroom, the space includes a workspace, a meeting room, a kitchenette, and a hidden cinema room featuring an invisible home audio system. Designed to create a deep connection between visitors and the products, the showroom elevates each brand, ensuring they stand out in a harmonious and engaging environment.