Most of his career post-architecture studies has been dedicated to DSCENE, growing as a media publisher and serving as Editor-in-Chief across his platforms.

DSCENE Publishing’s websites have been online for nearly 17 years, attracting over 1 million regular readers monthly, with over 80% from the United States. Their print publications are available in over 70 specialised bookstores worldwide, collaborating with architects, designers, photographers, and artists.