I regard creative work as a sacred privilege – each new project unfolding as both an exhilarating challenge and a source of pure joy. The creation of this distillery held particular significance for me, born from a deep desire to shape spaces that embrace their inhabitants – where time-honored tradition dances with contemporary vision.
Nestled in the rolling hills of Šumadija, that enchanting stretch of Serbian heartland between Jagodina and Kragujevac, the land itself whispered inspiration. Here, I brought to life my ultimate vision: a space that stands as a living tribute to Serbia’s ancient rakija craft. A place where copper stills breathe beside elements of modern design, and every detail pays homage to our heritage while carrying an unmistakably personal signature.

Credits
Interior
shmitzar interior design; Miša Radumilo
Client
Destilerija GeN
Year of completion
2023
Location
Jagodina, Serbia
Total area
1.300 m2
Photos
Predrag Uzelac, Rade Kovač
Project Partners
Struja; Rastko Nedeljković, Medini Ceramic; Aleksandar Slavković, Prostoria; Nataša Ivanković, Nitea; Marta Nikolić