Lorenz Kilga is co-founder of the holistic strategy agency Design Network GmbH. The agency, based in Vienna and Innsbruck, Austria, supports creative and strategic change processes in the furniture and design industry. He was able to deepen his understanding of the idea that design is not only a creative but also a strategic discipline during his design management studies in London and New York. At the renowned Parsons School of Design, he learned that the symbiosis of environment, strategy and design leads to sustainable growth. Through his international experience in several strategy agencies and his master’s degree in consumer and retail entrepreneurship, Lorenz Kilga discovered his passion for innovation. Today, he works with his team of creative and strategic minds to develop contemporary brand strategies.