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May 23
16.00-17.30

Gregor Mljač, Curator

Gregor Mljač is an architect primarily engaged in researching architectural theory and the challenges of architecture in today’s world. He has also been involved in photography, video production, and designing exhibition spaces.

Empty Symbols or Living Memory? The City Architect’s Role in Collective Consciousness

Architecture extends beyond the practice of creating spaces—it is a framework for memory and a vessel for shared narratives. City Architects play a pivotal role in designing structures that bridge the past and the future, embedding stories into the fabric of cities. They shape spaces that reflect the values of the communities they serve, honoring history while envisioning the future.

This exploration will examine how architecture becomes an expression of collective memory, transcending the individual and creating a broader social consciousness. It will question whether architecture is merely a representation of the past, or can it serve as an active carrier of ideas. And by investigating how architectural structures influence community awareness and materialize collective memory, it will explore City Architect’s role in creating spaces that resonate with shared meaning and cultural significance.

Can architecture transition from a passive backdrop to an active participant in shaping cultural memory and societal values? Without engaging collective awareness, do we risk creating empty symbols? 

Gregor Mljač, Curator

Gregor Mljač is an architect primarily engaged in researching architectural theory and the challenges of architecture in today’s world. He has also been involved in photography, video production, and designing exhibition spaces.

Register here →