October 9
12.00-13.00
Venue: Center Rog
Trubarjeva cesta 72, 1000 Ljubljana
Artificial Intelligence in Product Design – From Idea to Application
The discussion will shed light on the evolving role of artificial intelligence (AI) in product design – from the first idea, research, and prototyping to mass production and final use in products. Today, AI is no longer just a supporting tool but is becoming an integral part of the design process and often even of the product itself.
The debate will show how AI can complement human creativity with data-driven insights and automate repetitive tasks, while also actively contributing to the development of smart functionalities that enhance the user experience. Special attention will be given to how AI can be integrated into prototype testing, user behavior analysis, and the optimization of production processes – from material selection to automation.
At the same time, key dilemmas will be raised: how to ensure that AI does not diminish the human touch in design, how to address ethical challenges, and what it means when AI takes over an increasing share of creative tasks.
The goal of the discussion is to form a comprehensive picture of AI’s impact on the future of product design – by recognizing its advantages and risks, and by defining strategies to find a balance between technology and human creativity in the creation of innovative and meaningful products.
Debate will be in Slovene language.